HOUSTON & ISTANBUL, Mar 29, 2012 (BUSINESS WIRE) --PROS®                                                              PRO                        0.00%                                    , a world leader in pricing and revenue       management software, today announced that Turkish Airlines has begun       implementing four PROS solutions to support its global expansion. After       an exhaustive evaluation process, the Istanbul-based carrier selected       the state-of-the art PROS Origin & Destination Solutions™ (O&D), PROS       Real-Time Dynamic Pricing™ (RTDP), PROS Group System™ and PROS Group       Agent™. The transaction was closed in December, 2011. 
As a member of the Star Alliance, Turkish Airlines is one of the largest       airlines in the world, flying to 189 destinations. Skytrax, a       world-recognized brand associated with travel excellence, awarded the       airline its 2011 “Best Airline in Europe” recognition. 
“As we expand our operations around the world, we sought a solutions       provider that could accommodate our strategic growth requirements,” said       Turkish Airlines Chief Marketing Officer Faruk Cizmecioglu. “As we add       destinations and build connections, we require sophisticated       technological products that can evaluate our entire network for the best       available seat/price combinations. We conducted proof-of-concept       testing, and PROS technologies worked well with our existing systems,       which are required to fuel our global growth.” 
“Turkish Airlines is a global carrier, and innovation with the latest       revenue management technology is an important consideration,” said PROS       Travel President Benson Yuen. “Our experience and knowledge are       excellent complements to the airlines’ next-generation revenue       management requirements. PROS technologies and solutions serve as       strategic enablers that power airlines worldwide, and we appreciate the       confidence and trust Turkish Airlines has placed in PROS.” 
PROS O&D is a highly configurable system that provides significant       incremental revenue benefits over leg/segment solutions. It is a true       PNR (Passenger Name Record)-based forecasting and optimization solution       that aligns revenue management objectives with other critical commercial       operations of the airline.       
About Turkish Airlines 
Established in 1933 with a fleet of only five airplanes, Star Alliance       member Turkish Airlines is today a four-star airline with a fleet of 179       aircraft (passenger and cargo) flying to 189 cities around the world,       comprised of 40 domestic and 149 international destinations. One of the       fastest growing airline companies, Turkish Airlines has received several       “Passengers Choice Awards” from the consumer-ranking group, Skytrax.       Based on 2011 results, Turkish Airlines has been chosen as the winner in       three categories: “Best Airline Europe,” “Best Premium Economy Seats”       for its Comfort Class seats, and “Best Airline Southern Europe.” It has       also received awards for its catering and holds a coveted four-star       designation, putting the airline in a small group of top-quality       carriers. Turkish Airlines was also given the Skytrax designation of       “World’s Best Economy Class Onboard Catering” in 2010, and Skyscanner’s       “Best on-Board Food 2011.” Long-haul business-class passengers also       enjoy the Flying Chef service on-board. 
About PROS 
PROS Holdings, Inc.                                                              PRO                        0.00%                                     is a leading provider of prescriptive pricing and revenue       management software for companies in the manufacturing, distribution,       services and travel industries. PROS gives customers far greater       confidence and agility in their pricing strategies by providing       data-driven insights into transaction profitability, forecasting demand,       recommending optimal prices for each product and deal, and streamlining       pricing processes with enhanced controls and compliance. With $468       billion in revenues under management, PROS has implemented more than 500       solutions in more than 50 countries. The PROS team comprises more than       500 professionals, including 100 with advanced degrees and 25 with       Ph.D.s. To learn more, visit  www.prospricing.com    . 
Forward-looking Statements       
This press release contains forward-looking statements, including       statements about the functionality and benefits of pricing software to       organizations generally as well as the functionality and benefits of       PROS’ software products. The forward-looking statements contained in       this press release are based upon PROS' historical experience with       pricing software and its current expectations of the benefits of pricing       software for organizations that implement and utilize such software.       Factors that could cause actual results to differ materially from those       described herein include the addressability of an organization’s pricing       and revenue management needs, the risks associated with PROS’ developing       and enhancing products with the functionality necessary to deliver the       stated results and the risks associated with the complex implementation       and maintenance of pricing software such as PROS' software products.       Additional information relating to the uncertainty affecting the PROS       business is contained in PROS' filings with the Securities and Exchange       Commission. These forward-looking statements represent PROS'       expectations as of the date of this press release. Subsequent events may       cause these expectations to change, and PROS disclaims any obligations       to update or alter these forward-looking statements in the future,       whether as a result of new information, future events or otherwise.       
SOURCE: PROS Holdings, Inc.       
 
 
 
 
 
 
 
 
 
 

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