ATHERTON (KPIX 5) — The high-priced, luxury Bay Area real estate market is soaring for some Bay Area realtors… literally.
They give many of their foreign buyers an aerial view of their most exclusive properties, from 2,500 feet above the ground in a Cirrus SR20 plane.
Michael Repka, CEO and General Counsel of DeLeon Realty, says the view from above is a valuable tool, especially for buyers who live abroad.
“They don’t know if they want to be in L.A. or the San Francisco Bay Area, or elsewhere — we really are selling the area, not just the home,” he says.
DeLeon Realty bought a brand new, half-million dollar plane to cater to big spenders mostly from China, India and Dubai. It’s the first Bay Area real estate company to do so.
House hunting by plane has taken off particularly in Asia in the last few years. Here in the Bay Area, business has been so big, CEO Michael Repka uses the plane almost weekly.
He’s even getting his pilot’s license.
“It will make it even more intimate experience for our clients because I’ll be able to do the narration with them while I’m flying the plane at the same time,” he says.
On KPIX 5’s tour over the posh mansions on the Peninsula, we spotted endless tennis courts, glitzy pools and vineyards.
One of the highlights was seeing Bay Area landmarks. Flying toward the San Francisco skyline gives a picture perfect view of Bay Bridge.
San Francisco luxury realtor and Bravo’s Million Dollar Listing star Justin Fichelson recently added helicopter tours to his complimentary services.
“Especially with luxury real estate there is no end to what you can do,” says Fichelson. “You constantly want to be innovative and creative in new services, especially because it’s a competitive industry.”
For example, a 23,000-square foot Atherton Avenue home sits on 2.5 acres is for sale for $39 million. Prospective buyers Ed Baalbaki and Susan Dahi from Hillsborough are looking for a grand estate with privacy. They’re taking the full tour so they can see it from all vantage points.
“By being in the air you get to see pretty much everything around you which normally you don’t get to see it when you just walk into a house like this and you don’t know. So I think it was a big, big help to do that,” says Baalbaki.
“We want to make sure that the location of the house, that it’s in a good location, considering how close we are to El Camino or the freeway and also how the neighboring houses, if they are well taken care of” adds Dahi.
The home boasts a theater room, a high-end wine cellar, pools, a guest house, state-of-the-art kitchens, and a walk-in closet that’s bigger than some studio apartments.
So how does it look from the air?
“You suddenly see a whole other world,” says Fichelson. “Everyone has these big lots and backyards that you just can’t see from the street. Frankly, on Atherton Avenue a lot of the houses you can’t even see from the street so seeing it from the air it really puts it into perspective.”
It also saves time, when it comes to narrowing down where clients will drop their cash.
“I think that’s probably the best way to put it. You want to see 10 homes and sometimes you just waste your time driving all the way there and you really didn’t like the area. Versus in a helicopter you can see it in a few minutes.”
Story and video: http://sanfrancisco.cbslocal.com