Thursday, October 12, 2017

Southwest Airlines to Launch Hawaii Service: Discount carrier hopes to begin new route next year in its latest expansion

The Wall Street Journal
By Austen Hufford
Oct. 12, 2017 9:52 a.m. ET

Southwest Airlines Co. said it wants to launch service to Hawaii next year, in the latest service expansion for the discount carrier.

The move by Southwest, which will begin selling tickets for flights to the state, is another example of how the budget airlines are continuing to challenge full-service carriers. 

Discount airlines have also competed against major carriers for their longer routes, including those between North America and Europe.

At the beginning of October, Southwest launched scheduled service using its newly acquired Boeing 737 Max 8 aircraft, allowing for increased flight range.

Discount carriers, like Southwest, have dominant positions in many of the world’s most important markets. 

These budget-friendly airlines have driven down prices across the industry.

Southwest is seeking an authorization for extended operations from the Federal Aviation Administration, a requirement for flights between the Hawaiian islands and the continental U.S.

Service details of the new flights will be announced later.

The Dallas-based airline serves more than 115 million customers a year.

Original article can be found here ➤

1 comment:

Anonymous said...

I am glad to see more service from airlines to Hawaii. The competition will lower prices and increase options for travelers. Southwest Airlines is great for short flights and I will probably continue to use Alaska to commute to Hawaii since they have first class and premium seating.