Thursday, June 27, 2013

New name, logo for Pinnacle

A Delta Airlines subsidiary that offers some flights at Rochester's airport officially has its new name and logo.

Endeavor Air officials unveiled them Wednesday at its new headquarters at Minneapolis-St. Paul International Airport, according to the Star-Tribune newspaper. The planes, however, still will be labeled as Delta.

The airline, formerly known as Pinnacle Airlines, moved to MSP from Memphis after emerging from bankruptcy. It's a conglomeration of three regional airlines:Pinnacle, Mesaba and Colgan.

Pinnacle's pilots fly Delta Connection regional flights. The Rochester International Airport's Delta flights mostly are handled by Skywest regional airlines, but some are handled by Endeavor Air, said Airport Manager Marty Lenss.

But the aircrafts and counters in Rochester all have the Delta signs. "Out here everything looks like Delta — you'd never know you were on an Endeavor aircraft," Lenss said.

The airline has a chaotic recent history. The carrier lost its flying contracts with United and US Airways, Pinnacle employees agreed to concessions during bankruptcy and Delta is reducing Pinnacle's fleet, according to MinnPost.

Delta is phasing out Pinnacle's 50-seat aircraft, because its leadership has emphasized that the economics of those planes don't work with high fuel prices, MinnPost says.As part of a three-way deal involving Pinnacle, Delta and the pilots union, Pinnacle gets to keep 41 76-seat regional jets and Delta will allocate 40 more large regional jets to Pinnacle.


Source:  http://www.postbulletin.com

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