Friday, August 05, 2011

When Businesses Can Use Drones

Is it possible that “we now live in a drone culture, just as we once lived in a car culture”? That’s what a Rhizome writer claims suggesting that drones — remote-controlled, camera-equipped flying devices – tap into our desire to have a bird’s eye view of the world along with near-infinite data collection.

So why aren’t drones everywhere? Mainly because the air highways are much more restrictive than the land kind. At this point, the Federal Aviation Administration restricts drone use mainly to law enforcement/government and to hobbyists. It’s extremely difficult for commercial entities to legally send drones up. The FAA has issued fewer than 100 experimental certificates to private companies for drone use, and only 18 of those are in active use.

As I previously reported, that didn’t stop News Corp’s newspaper from sending a drone for a spin (twice), which the FAA is now investigating, as it may have violated current regulations. I asked the Daily whether they had legal certification for use of the drone. “We’re not going to comment on our newsgathering,” said a spokesperson.

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